Google Ads

Google Ads can help business owners and marketers to promote their businesses by launching ads across Google's products and partner sites such as SERP (search engine result page), YouTube, and Google Maps

The Google tag lets you send data from your website to the linked Google Ads account to help you measure the effectiveness of your website and ads.

This article will show you how to create your Google Ads account, and then instruct you on how to add the Google Tag to your Oncord website.

Set up Google Ads Account

Go to https://ads.google.com/ to create your Google Ads Account, you’ll need an email address and website for your business. 

Install Google Ads into Oncord (Using Google Tag)

Once you've completed the Google Ads account setup, it's time to configure the installation.

One of the most common ways to do the Google Ads installation is by adding Google Tag (gtag.js) to every page of your website (within your design).

Get the Google Tag (gtag.js) from your Google Ads Account

Sign in to your Google Ads Account.
Click "Tools and settings" at the top right of the window.
In the "Setup" column, select the "Google tag" option to open the configuration page.
Click  "Installation instructions" at the top right of the "Your Google tag" section.
Click "Install manually".
Click the Copy button at the top right of the box to get the Google Tag (gtag.js).

Add the Google Tag (gtag.js) to all Pages (Within your Design)

Where embed code needs to appear on all pages throughout your website, it should be added to your website design theme. 

Edit the website design (Dashboard > Website > Designs, select the design to edit). 
Click "SOURCE" in the left menu to view the source code of your website design.
Paste the code just before the closing </head> tag. 
Click the "Save" button located at the top left of the screen.

It should take up to 30 minutes for Google to start data collection.

Tip: It's recommended to use Google Tag Manager to manage and configure your tags. Please check out the next help article about Setting Up Google Tag Manager with Oncord.